Moohong Kim is a Seoul-born designer and political scientist who launched his own fashion label, MOOHONG in 2013 just after he obtained a PhD in Politics in the UK. The men and women wear brand was part of an ideological project to explore fashion art as a means of artistic and social expression. The MOOHONG collection is well known for experimental silhouettes and clean-cut forms. The men and women’s collection have been widely exhibited in Paris, New York and Seoul.

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